One of the things I enjoy most about working in Social Media is the perpetual evolution of channels and technologies. While some find this constant change to be maddening, I welcome the challenge of being nimble enough to adapt my approach on a monthly, weekly or, sometimes daily, basis. I find it refreshing and stimulating.

Our first monthly meeting of our new year was a huge success yesterday as attendees took home some great information about crisis management communication through social media.
“Crises”: they happen to the best of social media marketers. Whether it’s a negative comment from a disgruntled consumer or a full-scale, integrated protest of a PR nightmare, we’ve all been on the receiving end of something not-so-nice about our business. The reality is that these types of interactions happen all the time – social media just facilitate the spreading and exposure.

SMC wants to help you explore your personal and professional passions by helping you connect with a community of your peers based on both geography and areas of interest. SMC wants to ensure that the world of social media does not become an echo chamber of self-reinforcing thoughts, but is instead fueled by diversity of opinion and perspective.